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Dive Into Digital Transformation: A Beginner’s Guide

Digital transformation: it’s a buzzword that’s made its way into every sector of the business world… whether you like it or not! While you may be resisting the technological changes that are redefining the way we work – and, in fact, live in general – ignorance is not bliss in this case. As customers’ expectations continue to climb, companies need to provide faster and better services to not only satisfy their clientele, but to also stay ahead of their competitors. Successfully implementing the latest industry-relevant technologies across your business allows you to achieve both, highlighting the necessity of undergoing a digital transformation. Consulting the following tips will help you start your journey on the right foot!


Discuss the Status Quo and the Future

Before you dive in and start making changes, take a step back and ask yourself two questions: How digitally up-to-date is your company today? And, based on the answer to that question, where does it need to go? If you’re unsure of how your business is using technology today, you cannot make a well-informed decision on what shape its digital transformation should take. First, get a comprehensive overview of how your teams are employing technology in everyday operations, and how it’s helping them achieve their goals – or preventing them from doing so. You may even want to create a survey, asking employees for their feedback on the systems that are in place. After receiving everyone’s input, you’ll be able to identify areas that require improvement much more easily and accurately.


Create a Plan

All too often, our consultants see companies attempting to use new digital tools to carry out dated business procedures – which is sure to result in failure. When it comes to digital transformation, consulting not only the technologies, but also the management procedures, office culture, and employee skillsets that surround them, is key to meeting your objectives. A holistic view of how your employees work – and how technology affects this – will enable you to create a plan for what and how business operations will change in response to new technologies. With the help of team leaders, lay out a detailed game plan and timeline that you can share with your company as a whole. In addition to being as transparent and specific as possible, explain how the impending changes will be of value to employees, as this will motivate them spread the enthusiasm and cooperate.


Focus on Your Employees

In any digital transformation, consulting your employees on how they’re coping is one of the most important steps. Ultimately, the process is just as much about the users as it is about the technology – if not more. After all, if no one’s happy or comfortable with using the new tools, increased productivity, communication, and business success are an unattainable dream. Along with keeping users updated every step of the way (and involving them in decisions whenever possible), providing them with training sessions will allow them to adjust to the changes as quickly and smoothly as possible. By placing a clear focus on your employees’ needs, you’ll give them the opportunity to address questions and concerns, enabling them to ease into the transition – and, based on their feedback, you may even have the chance to further evaluate and improve your plan.


Continue the Conversation

Once the changes have been implemented across your company, you’ve done your job, right? Well, not exactly. While you’ve taken the first steps towards digital transformation, consulting your employees, the latest technological developments, and what your competitors are doing is an ongoing process. In other words, a successful transformation never stops! In today’s ever-evolving digital age, staying on your toes and listening to users’ needs goes a long way. Along with encouraging a collaborative office environment in which all employees stand behind digital developments, you’ll want to ensure that your company is flexible enough to adjust its vision as technology, product offerings, and/or customer expectations continue to change. Research, resilience, and readiness are key!


While company-wide changes can be overwhelming, – especially if you’re in charge of implementing them – getting your ducks in a row before you begin is sure to ease your mind. And if you want to ensure that the process runs smoothly throughout, why not call on our team of experts for help? We’ve carried out hundreds of projects related to digital transformation, consulting companies across a variety of sectors. For more information, contact our consultants today!