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Youth Sport Trust

Client: Youth Sport Trust
Year: 2013
Solution:

ABOUT THE CLIENT

Youth Sport Trust a well-respected non-profit organisation, focusing on positively transforming children’s lives through athletic activities in the UK. Since 1994, the charity has been committed to helping young people stay happy and healthy via a colourful selection of sports programmes.

THE PROJECT

In 2013, our Salesforce consultants implemented the world’s leading CRM for Youth Sport Trust, focusing on providing the organisation with a detailed database of all UK schools and their existing athletic curricula. By creating a comprehensive and easily accessible overview of schools’ athletic offerings, our team facilitated Youth Sport Trust’s goal of enhancing and developing programmes across the country.

youth sport trust
THE OUTCOME

  • Comprehensive overviews of each UK school’s existing sports opportunities
  • Connected 80 Salesforce users
  • Created a “MemberNation” mobile app for managing memberships and events
  • Worked to close loop marketing automation in order to cross- and upsell sports programmes